Sales Enablement PRO Awards 2022: Aligning with Revenue Objectives for Organizational Success
Congratulations to Sales Enablement PRO Award winner Laura Valerio from Vodafone. Learn more about the European Enablement Executive of the Year award recognition below. Sydney Lee: I’m excited to announce the winner of the 2022 Sales Enablement PRO Member Award for People’s Choice on European Enablement Executive of the Year. Congratulations to …
Episode 196: Roderick Jefferson on the Foundations of a Sales Enablement Strategy
Roderick Jefferson details how to build an effective enablement strategy, including identifying goals, solidifying partnerships, and more.
The Evolution of the Sales Enablement Charter – Soirée, Boston
Brian Lambert: Hey everybody, my name’s Brian Lambert and we’re going to talk about the sales enablement charter. So, let me give you a little story, some context. Any boy scouts in the room? The Lifesaving Merit badge. What they teach you is something a little counterintuitive, because you’re supposed to go …
Effective Engagements for Digital Selling – Sales Enablement Soirée, Summer 2020
CT: Welcome to our panel on Effective Engagements for Digital Selling. I think this is such a great topic to be talking about, especially right now because sales reps really do face unique and different challenges as we’re selling in this virtual environment. And so, I’m excited to hear from all of …
Measuring the Impact of Sales Coaching
By showing how coaching contributes to rep effectiveness and team success, sales enablement makes a stronger case for rep and manager buy-in.
Reducing Customer Churn With Effective Enablement
To reduce customer churn, the question is not how to prevent customers from leaving, but rather, how to enable customers to succeed.
Episode 162: Uttam Reddy on Achieving High Performance Under Pressure
Uttam Reddy shares how having expertise on business relevance for enablement helps leaders improve business outcomes, especially amid change.
Employee Experience: Building Morale and Engagement
Brand leadership expert Denise Lee Yohn shares best practices to unleash the power of employee experience to transform rep performance.
Episode 172: Nimrah Zaid on the Importance of Marketing Enablement
Nimrah Zaid shares insight into the need for dedicated marketing enablement to increase marketing efficiency with technology and analytics.
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