RAIN Group

Sales Readiness

Founded in 2002

RAIN Group Website

RAIN Group is a Top 20 Sales Training Company and winner of several Brandon Hall and Stevie Awards for its industry-leading programs and client results.

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RAIN Group is a global sales training and performance improvement company that unleashes sales potential by delivering transformational experiences for our clients.

We help organizations:
• Develop and improve sales strategy, process, messaging, and talent
• Enhance sales capability through world-class sales education
• Design and execute strategic account management initiatives
• Increase effectiveness of sales management and coaching

Named a Top 20 Sales Training Company by Selling Power and Training Industry, RAIN Group has helped hundreds of thousands of professionals, managers, and sales leaders significantly increase their sales results. Headquartered in Boston, we have offices across the U.S. and internationally in Bogotá, Geneva, Johannesburg, London, Mumbai, Mexico City, Santiago, Sao Paulo, Seoul, Sydney, and Toronto.

We are committed to leading our industry with the:

Best intellectual property: We study buying and selling relentlessly through the RAIN Group Center for Sales Research. Our research and field work allows us to create industry leading intellectual property to help our clients achieve the greatest success.

Best education system: We strive to use the best education approaches, methods, and technologies to make training work, stick and transfer to the job.

Best results: We make it our mission to drive value and achieve high client satisfaction through excellence in quality and producing transformational results for our clients.


Sales Coaching
Sales Performance
Sales Productivity
Sales Training

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