Survey: Sales Kickoff Strategy & Execution

With many organizations planning or recently executing their first Sales Kickoffs in this new environment, this survey is designed to help you better understand how other organizations are approaching Sales Kickoff. Immediately upon completing each question, you will be able to immediately view how your peers have responded with the results displaying based on submissions collected up to that point. At the end of the survey, there will be additional resources available to help you in your Sales Kickoff endeavor.

QUESTION 1

Are you hosting your Sales Kickoff virtually or in-person this year?

QUESTION 2

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[If virtually] Is this the first time you’ve hosted Sales Kickoff virtually?

QUESTION 3

What teams participate in your Sales Kickoff?

QUESTION 4

How many employees participate in your Sales Kickoff?

QUESTION 5

Roughly how much does your company spend on Sales Kickoff per employee?

QUESTION 6

How many hours do your employees spend in Sales Kickoff? [Including travel or time away from the office/home, if applicable]

QUESTION 7

What team is primarily responsible for the strategy and execution of Sales Kickoff?

QUESTION 8

What is the main objective of your Sales Kickoff?

Corporate Initiatives: Alignment on key corporate initiatives for the year

Culture: Drive enthusiasm, cohesion, and employee retention

Recognition: Acknowledge those that are contributing to success

Learning: Alignment on what the team needs to know to win

Networking: Provide an opportunity for peers to connect with each other

Messaging, Training, and Product: Rolling out new products, messaging, or skills to the team

Submit

What is the main objective of your Sales Kickoff?

Corporate Initiatives: Alignment on key corporate initiatives for the year
Culture: Drive enthusiasm, cohesion, and employee retention
Recognition: Acknowledge those that are contributing to success
Learning: Alignment on what the team needs to know to win
Networking: Provide an opportunity for peers to connect with each other
Messaging, Training, and Product: Rolling out new products, messaging, or skills to the team

QUESTION 9

What do you expect to be most negatively impacted by COVID-19 at Sales Kickoff?

Corporate Initiatives: Alignment on key corporate initiatives for the year

Culture: Drive enthusiasm, cohesion, and employee retention

Recognition: Acknowledge those that are contributing to success

Learning: Alignment on what the team needs to know to win

Networking: Provide an opportunity for peers to connect with each other

Messaging, Training, and Product: Rolling out new products, messaging, or skills to the team

Submit

What do you expect to be most negatively impacted by COVID-19 at Sales Kickoff?

Corporate Initiatives: Alignment on key corporate initiatives for the year
Culture: Drive enthusiasm, cohesion, and employee retention
Recognition: Acknowledge those that are contributing to success
Learning: Alignment on what the team needs to know to win
Networking: Provide an opportunity for peers to connect with each other
Messaging, Training, and Product: Rolling out new products, messaging, or skills to the team

QUESTION 10

What is the primary approach to ensuring teams retain knowledge after Sales Kickoff?

What is the primary approach to ensuring teams retain knowledge after Sales Kickoff?

Emailing Information and Updates
Central Repository of Information and Updates
Certifications, Assessments or Knowledge Checks
Frontline Managers, Coaching or Mentoring Programs
All of the Above
None of the Above

Thank You For Completing the Sales Kickoff Survey!

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