As sales enablement’s role in enhancing the performance of sales teams matures, enablement is expanding to work with teams across the revenue engine in order to optimize the buyer’s journey end-to-end. With that responsibility, the need for sales enablement to ensure it can measure the impact of its efforts across the organization is crucial – now more than ever.
Sales Enablement PRO has partnered with the Sales Enablement Society to research the metrics practitioners are currently using to measure the success of sales enablement efforts on revenue teams. This year’s Sales Enablement Analytics Report provides insight into those key metrics, along with best practices to position enablement as a strategic arm operating across the revenue organization.
Join this webinar for an engaging discussion on the findings from this research, including:
- How enablement’s ability to track and measure the success of their efforts has evolved over the last year.
- What key metrics practitioners are currently leveraging to prove business impact across the performance, proficiency, and productivity of revenue-facing teams.
- Growing trends around measuring customer satisfaction, using sales enablement tools, and personalizing customer engagements to drive more impact.