I am an enthusiastic enablement leader, coach, and speaker with a passion for inspiring others, developing strong working relationships, and developing positive learning experiences. I create effective sales learning and revenue engine tools and programs that drive business results for teams. I implement measurement of those programs to identify the impact to the organization. I love getting geeky with creative ways to make the learning stick.
Senior Director, Global Sales Enablement
F5
San Diego
February, 2023 – Current
Responsibilities
I manage an amazing team that is responsible for the delivery and adoption of effective technical & sales enablement programs for F5’s Sales organization and Partners to drive revenue growth of F5’s Multi-Cloud Application Delivery and Security solutions.
Senior Director, Global Revenue Enablement
Fastly
San Diego, California
May, 2020 – February, 2023
Responsibilities
Fastly is a rapidly growing Saas company with revenue teams across the globe and an incredible focus on our customer service. I head up a growing enablement team of nine that is responsible for the design, development and execution of company objectives that orchestrate success for our internal and external teams. We drive this growth by building programs such as: * Revenue Enablement: Effective onboarding, sales methodology implementation, sales readiness, sales communications, revenue intelligence, enablement and technology * Engaging and impactful Revenue Events and Experiences through SKOs, Summit Clubs and Leadership Meetings * Customer onboarding and ongoing education programs through a newly developed Fastly Academy launched in January 2022 * Partner and Channel ecosystem enablement * Continuous learning and enablement across the organization, including SDRs, Sales Engineering, Account Executives, Account Managers, and Leadership. * Strategic leadership and guidance in leveraging enablement to achieve growth goals. * Tech stack and training vendor management Fastly helps people stay better connected with the things they love. Fastly’s edge cloud platform enables customers to create great digital experiences quickly, securely, and reliably by processing, serving, and securing our customers’ applications as close to their end-users as possible — at the edge of the internet. The platform is designed to take advantage of the modern internet, to be programmable, and to support agile software development.
Director, Global Sales Enablement
Tealium
San Diego, California
October, 2018 – May, 2020
Responsibilities
Invited to President's Club for work done supporting Sales teams. Responsible for the development and ownership of the strategy for sales enablement programs across the globe. Making onboarding effective and efficient, ensuring learning events are impactful, and implementing solutions that enable our sales teams to grow and reach their goals. - Developed a Sales Enablement Charter to scope, define, and socialize the formalization of enablement in the organization. - Acquired a Sales Asset Management tool (Highspot) to help sales teams be more effective and efficient. - Designed a new onboarding program to elevate the experiences of new employees, maximize productivity, and do it all in a more efficient time frame. - Structured ongoing learning programs to drive continuous improvement to Sales, Customer Success, Solutions Consulting, and Technical teams. - Built out a Sales Enablement Program Manager role to grow the team and align it with the strategic company goals. - Implemented everything at scale, ensuring repeatability and success for hundreds of customer facing teams across 5 continents. Tealium is helping brands like Facebook, Nike, Cathay Pacific Airlines, and Uber make data actionable, in real-time, across every customer experience touch point. Companies in every vertical, retail, travel, financial, and technology, benefit from Tealium's Universal Data Hub. Tealium revolutionizes today’s digital businesses with a universal approach to customer data orchestration – spanning web, mobile, offline and IoT devices. With the power to unify customer data into a single source of truth, Tealium offers a turnkey integration ecosystem supporting more than 1,000 client-side and server-side vendors and technologies.
Director, Sales Enablement and Training
Verve
San Diego, California
May, 2016 – April, 2018
Responsibilities
Mobile advertising technology sold through direct sales, reseller channels, and enterprise partnerships. I led the organization’s revenue initiatives through sales enablement programs for these teams. • Develop and deliver engaging sales training programs for digital media sales teams • Drive understanding of the location based mobile technologies and how it benefits the advertisers in a variety of verticals such as automotive, legal, retail and medical • Built and developed a team of two Sales Enablement Managers responsible for driving revenue through in-market sales confidence programs • Develop new learning content, such as competitive intelligence and value training, to drive confidence in sellers within the mobile landscape • Establish sales onboarding programs for new sales executives • Create a Verve Certified Seller program for Direct and Enterprise sellers • Establish sales leadership education and coaching • Responsible for driving 158% of sales growth with large partner sales initiatives • Developed and delivered a Sales Confidence Program that generated $1 Million in additional revenue in two quarters • Work with key stakeholders throughout our channel partners’ organizations to enable effective implementation of programs • Speaking tour events include mobile strategy presentations in partnership with Google, Yahoo, Bing, YP.com, and Cox Media Founded in 2005, Verve is a location-based mobile advertising technology. Verve pioneered location based mobile advertising, and today, advertisers like Home Depot, United Airlines, Macy’s, Ford, McDonald's and channel partners such as Yahoo, DexYP, Cox Media and Valassis depend on the 1st-party location data, premium mobile inventory and programmatic self-serve interface to activate shoppers.
Manager, Sales Training
Cars.com
Chicago
May, 2012 – December, 2015
Responsibilities
Priorities of leading the Cars.com Sales Training Team: ✓ Delivery of world class education on product, sales and technology training ✓ Drove the sales education of the company's value messaging to over 1,000 sellers ✓ Responsible for content for direct sellers as well as affiliate sellers across the country ✓ Managed a team of 5 Sales Training Managers ✓ Created compelling sales training around the Challenger Sale methodology ✓ Implemented multi-level evaluation and measurement procedures to determine ROI ✓ Planned, coordinated and executed new product training initiatives across departments ✓ Managed the 3 month onboarding process for new sales employees ✓ Delivered high quality learning experiences that engage learners ✓ Cars University team nominated for the Training Magazine Top 125 organizations in 2014
